Why it’s worthwhile to use an ESP
If some of you are still wondering why you should use a professional email marketing service for your newsletters and campaigns, we have some great reasons for you! We know there are many SMB...
View ArticleThe From Field – Company, Name or…?
From fields?! Really? Sure, we know you use these every day, but we’d like to highlight some areas that may benefit from your attention. For example, did you know? According to a Jupiter Research...
View ArticleWebinar – Create and send engaging newsletters
Following the success of our first Live Webinar, “Getting started with GetResponse”, we were in a BIG hurry to create a webinar that would let you try out your skills and knowledge on one of the most...
View ArticleTime for Halloween templates!
While the witch’s brew is boiling, the GetResponse team has been busy preparing a real treat for you. Wicked new newsletter and web form templates are waiting to help you with your Halloween specials....
View ArticleIncrease Your Email’s Impact! Part 3: Content & CTA
The design of a captivating newsletter is not easy, and has rules of its own, which I’ve already discussed a while ago here: (header and preheader). Now it’s time to get to the point of each HTML...
View ArticleCan you be personal when marketing to many?
After reading Chris Brogan’s post Ah The Copy Paste, it made me think about email marketers, and what are the best ways to be personal when marketing to mass audiences. The faults that Chris pointed...
View ArticleHow to Create “Mobile” Newsletters
1 in 6 emails today is opened on a mobile device, with smartphone users spending 40% of their online time checking email. So if you’re still asking yourself whether it’s worth creating a newsletter...
View ArticleMind Reading Tricks for Email Marketers
Don’t you wish you could read minds? If you could, you’d be able to craft the perfect offer for your customers. Their eyes would light up as soon as they saw it. They would immediately reach for...
View ArticleSpooky Errors that Murder Email Campaigns
Halloween is just ‘round the corner, so we wanted to show you a few email monsters (ear-splitting scream) that have visited our inboxes. And although Halloween is all in fun, these howling blunders...
View ArticleVideo Demo: Revolutionary Newsletter Editor
We are so excited about creating and launching the new, revolutionary newsletter editor, that we can’t keep it quiet. We’re simply bursting to share this amazing feature with you. That’s why we...
View ArticleDrawing a Blank? Part 2: Content That Delivers Value
Let’s get right to the “meat” of this topic and that’s ideas for newsletter content. We know you’re probably using surveys, web forms, contests and analytics to gather valuable information, so you...
View ArticleCurrent campaign information module
Many of you asked us to create a “current campaign information module” which would be noticeable while creating a newsletter or survey. It didn’t take long to figure out how handy that would be, so...
View ArticleBack to the Basics – Easy ways to increase open rates
When subscribers receive your message, the real marketing begins. Success depends on whether they 1. open and read your message; 2. click through it; 3. respond to your call to action. So if your...
View ArticleSpooky Halloween Templates – AVAILABLE now!
Spooky times are coming so be prepared when you hear the sound of „trick or treats” coming from outside your door − anything can happen! To get you in the “spooky spirit”, we’ve prepared a few...
View ArticleGuidelines – and Exceptions – to Email Frequency Best Practices
One of the purposes of this blog is to share email marketing tips with you, but we want to emphasize that every email marketer, business, and customer base is different, so best practices should act...
View Article2009 Summary
Can you hear weird grinding noises!? With each passing day, they get louder and louder. Before 2009 comes to a screeching halt, we’d like to take a quick look back. It was an incredibly busy and...
View ArticleHoliday promotion – Summary
We’d like to share some great news with you! Remember the special Holiday gift we prepared this year – Free Video Emails. Forever? All you needed to do was open or upgrade an account to get free video...
View ArticleNew GetResponse Email Campaign Archive!
We are very pleased to introduce a brand new feature to help you expand your audience and extend the marketing value of your emails. With the new GetResponse Email Campaign Archive, you can create a...
View Article8 Ways to Incorporate Super Bowl XLVIII Into Your Email Marketing
Whether you’re a devoted football fan or just like to watch the commercials, we know you’ve got an interest in email marketing. To celebrate the game and the new Super Bowl-themed email templates...
View ArticleSurveys Are the Way to Unlock Your Subscribers’ Hearts
Remember the last time you had a blockbuster post? A video that got more views that all your others… combined? What if you could do that more often? That’s what you can do when you know how to ask...
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